These days everybody and their aunt understand the importance of having a functional and up-to-date website to capture new business online or to provide relevant and useful information to your current customers. However, knowing how to revamp your website for today’s modern Web landscape is something that requires proper research before you begin and an in-depth understanding of how to carry out web design work. This is why so many people opt to consult a reputable web design agency to help them perform the actual work involved in giving your website a new look or new functionality for your users.
Some such as WordPress are extremely easy to use and intuitive for people who may not be as experienced or technically-minded as others, whereas platforms like Drupal are often designed for larger expansive websites and are usually used by large corporations or large news sites. Ultimately, choosing the correct platform to build on can make the process of maintaining and tweaking your website into the future a whole lot easier and cheaper.
How your website looks is naturally a very important aspect of your build that requires proper consideration and clear direction. With website design, there are two main ways to make sure your website looks as attractive to customers as it possibly can. The first is to have a graphic designer come up with a bespoke, purpose-built design that is unique to your site. While this will give you a greater degree of control over the specific elements of your website’s appearance, it will naturally take more resources, money, and time to design and implement a completely new design.
Many platforms also offer a workaround to this with pre-designed templates & themes (usually designed with specific businesses and industries in mind). These are naturally a lot easier to implement and adapt to your site than a bespoke design, and they are sometimes even offered completely free. However, this will undoubtedly hamstring the amount of control you have over how the template looks and interacts with elements of your website.
Ultimately, you will have to decide whether the trade-off in price and implementation time for your overall site build is worth having that level of control and adaptability. For many businesses, it is not strictly necessary and a well-designed, sharp-looking template can do just as good a job without the added headaches.
If you’re interested in building a new site for your business or revamping your current one then we’d love to hear from you! TBS Marketing employs a team of experienced and savvy Web design and developers who can create your perfect website with all the features you need. Not only that but, being SEO experts, your site will be built with SEO in mind to give you a strong foundation and the best opportunity to perform well in the search engines.